- ããããã£ã³TVãæ¿å åé¡ããªãããåŒãèµ·ããã倧çäžã®ççž
- ãåœäŒçåãæŠç°äžé¡æ°ã®è¯éºãªãçµæŽãšç¥ããããçŽ é¡
- éå»ã®äžç¥¥äºãšã¡ãã£ã¢äžä¿¡ãå éãããDVé®æå ±éã®åœ±
- SNSã§ã®åå¿åæïŒããã·ã¥ã¿ã°ã§èŠãã#ååå ±éãã®ççº
- ãŸãšãïŒæ å ±ã®è£åŽãèŠæããã¡ãã£ã¢ãšã©ãåãåãã¹ãã
ããããã£ã³TVãæ¿å åé¡ããªãããåŒãèµ·ããã倧çäžã®ççž
2026幎1æ21æ¥ãæ¯æ¥æŸéïŒMBSïŒã®æ å ±çªçµããããã£ã³TVãã«ãããŠããžã£ãŒããªã¹ãã®æŠç°äžé¡æ°ãç£ä¿®ãããšãããæ¿å åé¡ã®ããªããã倧ããªæ³¢çŽãåŒã³ãŸããããã®ããªããã§ã¯ã次æè¡é¢éžãåã«åæ¿å ãã匷ããŠãããæ¥æ¬ãç®æãã°ã«ãŒãããšãåªãããŠç©ãããªæ¥æ¬ãç®æãã°ã«ãŒããã®2ã€ã«åé¡ãå ·äœçã«ã¯ãèªæ°å ãæ¥æ¬ç¶æ°ã®äŒãåæ¿å ãªã©ããããããåŽã«ãç«æ²æ°äž»å ãå ±ç£å ããããæ°éžçµãªã©ããç©ãããåŽã«é 眮ãããŸããããã®æ¥µç«¯ãªäºåæ³ã«å¯ŸããèŠèŽè ããã¯ãããŸãã«ã䞻芳çãããããé²éªšãªå°è±¡æäœã ããšãã£ãæ¹å€ãåŽåºããŸããã
ãã®éšåã®èæ¯ã«ã¯ãå°äžæ³¢æŸéã«æ±ãããããæ¿æ²»çäžç«æ§ããžã®ç念ããããŸããç¹ã«æ¥æ¬ç¶æ°ã®äŒã®è€ç°ææŠå ±å代衚ãåæ¿å ã®ç¥è°·å®å¹£ä»£è¡šãSNSäžã§ç°è°ãå±ããããšã§ãè°è«ã¯äžæ°ã«å éããŸãããè€ç°æ°ã¯ãå ¬å¹³æ§ãæ¬ ãããšææããç¥è°·æ°ããååå ±éã®å žåããšå³ããæ¹å€ãçªçµåŽã¯ç¿æ¥ã®æŸéã§ãã¡ã€ã³MCã®æ²³ç°çŽä¹ã¢ããŠã³ãµãŒãã誀解ãæã衚çŸããã£ãããšè¬çœªããŸããããå ·äœçãªèª¬æãäžè¶³ããŠãããšããŠãããã«æ¹å€ã匷ãŸãçµæãšãªããŸãããæŠç°æ°èªèº«ã¯åŸã«XïŒæ§TwitterïŒã§ãããããããšãã衚çŸã¯ãåšèŸºè«žåœããèŠãŠæåŒ·ãããšããæå³ã§ãã£ããšéæããŸããããèšèè¶³ããã§ãã£ãããšã¯åŠããŸããã
æŸéæ³ç¬¬4æ¡ã§ã¯ãæ¿æ²»çã«å ¬å¹³ã§ããããšãå€è§çãªè«ç¹ãæç€ºããããšãæ±ããããŠããŸããä»åã®ã±ãŒã¹ã§ã¯ãç¹å®ã®æ¿å ã«ãã€ãã¹ã®å°è±¡ãäžãã圢容è©ã䜿çšããããšãåé¡èŠãããŠãããBPOïŒæŸéå«çã»çªçµåäžæ©æ§ïŒãžã®ç³ãç«ãŠãæ€èšããåããåºãŠããŸããã¡ãã£ã¢ã®åœ¹å²ãåãããäžã§ãæŠç°æ°ã®ç£ä¿®æå³ãã©ããŸã§çªçµå¶äœåŽã«æ£ããå ±æãããŠããã®ããä»åŸã®æ€èšŒãåŸ ãããŸãã詳现㯓MBSããã¡ããTVã匷ããŠãããæ¥æ¬ãããªããã§ã¢ãè¬çœª æŠç°äžé¡æ°ç£ä¿®ã³ãŒããŒã®è¡šçŸãšæŸéæ³ – coki (å ¬åšïŒ”ã§ãè§ŠããããŠããŸãã
ãåœäŒçåãæŠç°äžé¡æ°ã®è¯éºãªãçµæŽãšç¥ããããçŽ é¡
æŠç°äžé¡æ°ã¯ããã€ãŠTBSã®ãåœäŒçåããšããŠåã銳ããæè èšè ã§ãã1991幎ã«TBSã«å ¥ç€ŸåŸãåœåã¯å ±éå±ã®ã«ã¡ã©ãã³ãšããŠæŽ»åããŠããŸãããã1994幎ããã®åäº¬ç¹æŽŸå¡æä»£ã«äžåœã®æ¿æ²»ãç€ŸäŒæ å¢ãæ·±ãåæãããžã£ãŒããªã¹ããšããŠã®é è§ãçŸããŸãããåž°åœåŸã¯æ±äº¬éœåºæ åœãçµãŠã1999幎ããæ¬æ Œçã«åœäŒåæãã¹ã¿ãŒããã©ãžãªçªçµã§ã®åããããããéãæ¿å±è§£èª¬ããªã¹ããŒã«æ¯æããããåœäŒçåããšããæç§°ã§èŠªããŸããããã«ãªããŸãããåœŒã®æ¿æ²»ã«å¯Ÿããæ·±ãæŽå¯åã¯ã2009幎ã«åºçããããã¹ãã»ã©ãŒãããã¥ã¡ã³ãæ¿æš©äº€ä»£ãã«ãè²æ¿ãåæ ãããŠããŸãã
2023幎ã«TBSãé瀟ããŠããªãŒã©ã³ã¹ãšãªã£ãåŸããæŠç°æ°ã®æŽ»åã¯å€å²ã«ããããŸãããžã£ãŒããªã¹ããšããŠã®ãã¥ãŒã¹è§£èª¬ã¯ãã¡ãããããã¥ã¡ã³ã¿ãªãŒæ ç»ç£ç£ãšããŠãæèœãçºæ®ããŠãããäžæååéå è¡è°é¢è°å¡ã远ã£ãæ ç»ãå®é»ãã¯é«ãè©äŸ¡ãåããŸããããŸããææ°ã®ãã¯ãããžãŒã掻çšããæ å ±çºä¿¡ã«ãç©æ¥µçã§ãé³å£°ãã©ãããã©ãŒã ãVoicyãã§ã®çªçµé ä¿¡ããweb3æä»£ã®ã³ãã¥ããã£åœ¢æãç®æããFiNANCiEãã§ã®ãããžã§ã¯ããªã©ãæ¢åã®ã¡ãã£ã¢ã®æ ãè¶ ããææŠãç¶ããŠããŸããããããå€è§çãªæŽ»åã®è©³çŽ°ã¯“æŠç°äžé¡ïŒå TBSèšè ã»ãžã£ãŒããªã¹ããæ¿å±è§£èª¬ïŒåœäŒçåã»æŠç°äžé¡ã®ããããã©ããã/ Voicy – é³å£°ãã©ãããã©ãŒã ”ã§ç¢ºèªã§ããŸãã
äžæ¹ã§ãæŠç°æ°ã®ãã©ã€ããŒãã¯æå€ãªäžé¢ã«æºã¡ãŠããŸããè¶£å³ã¯å£éãä¹éЬãå²ç¢ããããŠæçãšå¹ åºããæç¬ã®ãã€ããŒãã«ã溺æããæç¬å®¶ã§ããããŸããããããæåçãªçŽ é€ããåœŒã®æ¿æ²»è§£èª¬ã«æ·±ã¿ãäžããŠããã®ãããããŸããããããããã®èŒããããã£ãªã¢ã®è£ã§ã¯ã2017幎ã«å®¶æãžã®DVéšåã§é®æããããšãã倧ããªæ«æãçµéšããŠããŸãããã®äºä»¶ã¯åŸã«éæŸãããTBSåŽããå®¶åºå ã®åºæ¥äºããšããŠåŠçããŸããããå ¬äººãšããŠã®è³è³ªãåã声ãä»ãªãäžéšã§æ ¹åŒ·ãæ®ã£ãŠããèŠå ã®äžã€ãšãªã£ãŠããŸããå ãšåœ±ã䜵ãæã€æŠç°æ°ã®äººç©åã¯ãéåžžã«è€éã§è峿·±ããã®ã§ãã
éå»ã®äžç¥¥äºãšã¡ãã£ã¢äžä¿¡ãå éãããDVé®æå ±éã®åœ±
æŠç°äžé¡æ°ã®ãã£ãªã¢ã«ãããŠé¿ããŠéããªãã®ãã2017幎ã«å ±ããããå®¶åºå æŽåïŒDVïŒã«ããé®æå ±éã§ããåœæã®å ±éã«ãããšãå®¶æã«å¯ŸããŠæŽè¡ãå ããçãã§èŠèŠåºã«é®æããããšãããŠããŸãããæçµçã«è¢«å®³å±ãåãäžããããããéæŸãããŸãããTBSã¯ãã®ä»¶ã«å¯Ÿãããã©ã€ããŒããªåé¡ããšããŠè©³çްãªå ¬è¡šãæ§ããŸããããå ±éã®æåç·ã«ç«ã€èšè ã«ããäžç¥¥äºã¯ãèŠèŽè ã«å€§ããªè¡æãäžããŸããããã®åºæ¥äºã¯ãæŠç°æ°ãé·å¹Žç¯ãäžããŠãããåœäŒçåããšããã¯ãªãŒã³ãªã€ã¡ãŒãžã«åœ±ãèœãšãããšãšãªããŸããã
ãã®éå»ã®ãã©ãã«ããä»åã®ããããã£ã³TVãã§ã®çäžéšåã«ãããŠãåã³åŒãåãã«åºãããŠããŸãããããäžã®æ¹å€å±€ããã¯ããéå»ã«äžç¥¥äºãèµ·ããã人ç©ãç£ä¿®ããæ å ±ã®ä¿¡é Œæ§ã¯ã©ããªã®ãããšãã£ãå³ãã声ãäžãã£ãŠãããäžåºŠå€±ã£ãä¿¡é Œãåãæ»ãããšã®é£ãããç©èªã£ãŠããŸãããžã£ãŒããªã¹ãã«ã¯ãä»è ã®äžç¥¥äºã远åããç«å Žã§ãããããããèªèº«ã«ãé«ãå«çèŠ³ãæ±ããããŸãããã®ççŸããä»åã®ååå ±éçæã«å¯Ÿããåçºãããã«å¢å¹ ãããåŽé¢ã¯åŠå®ã§ããŸãããéå»ã®äºä»¶ã«ã€ããŠã¯ããã¡ãã®ãµã€ãã§ã詳ããå ±ããããŠããŸãã“ãæŽè¡ç¹éãã®åç©æ¿æ²»èšè ãå®¶æïŒ€ïŒ¶ã§é®æãããŠãã
ããããæŠç°æ°ã¯ãã®æ«æããåèµ·ãå³ããçŸåšã¯ããªãŒã©ã³ã¹ãšããŠèªãã®åªäœãæã€ããšã§ãããèªç±ãªçºä¿¡ã暡玢ããŠããŸããéå»ã®éã¡ãçæ¯ã«åãæ¢ãã€ã€ãå¹ã£ãŠããå°éç¥èã瀟äŒã«éå ããããšããå§¿å¢ãæ¯æããå±€ãååšããŸããã¡ãã£ã¢çã«ããããåãã£ã¬ã³ãžãã®é£ãããšãå人ã®éå»ãçŸåšã®ä»äºã«äžãã圱é¿ã«ã€ããŠãæŠç°æ°ã®äºäŸã¯å€ãã®ç€ºåãäžããŠããŸããèŠèŽè ã¯ãçºä¿¡è ã®æ å ±ã ãã§ãªãããã®äººç©ã®èæ¯ãèª å®ããå«ããŠæ å ±ã®äŸ¡å€ã倿ããæä»£ã«ãªã£ãŠãããšèšããã§ãããã
SNSã§ã®åå¿åæïŒããã·ã¥ã¿ã°ã§èŠãã#ååå ±éãã®ççº
ä»åã®éšåã«ãããSNSã®åå¿ã¯åãŸãããç¹ã«XïŒæ§TwitterïŒã§ã¯ã#ãããã£ã³TVãã#æŠç°äžé¡ãã#ååå ±éããšãã£ãããã·ã¥ã¿ã°ã䌎ãæçš¿ãæ°äžä»¶ã«éããŸãããæ¹å€ã®å€ãã¯ãçªçµãç¹å®ã®æ¿å ã«ããžãã£ãã»ãã¬ãã£ããªã¬ããã«ã貌ã£ãããšã«å¯Ÿããæãã§ãããŠãŒã¶ãŒã®åå¿ãåæãããšã以äžã®ãããªå ·äœçãªå£°ãç®ç«ã¡ãŸããã
ãèªæ°ã»ç¶æ°ãããããæ¥æ¬ããç«æ²ã»å ±ç£ããç©ãããªæ¥æ¬ããšåé¡ããã®ã¯ããã¯ãå ±éã§ã¯ãªã宣äŒã ãå ¬å¹³æ§ãçç¡ããïŒXãŠãŒã¶ãŒïŒ
ãæŠç°ããã®è§£èª¬ã¯å¥œãã ã£ããã©ããã®ããªããã¯ãããããèŠèŽè ãèªå°ããããšããæå³ãéããŠèŠããããïŒXãŠãŒã¶ãŒïŒ
äžæ¹ã§ãæŠç°æ°ã®ãã¡ã³ãäžéšã®èŠèŽè ããã¯ãã衚çŸã¯éæ¿ã ããçŸç¶ã®æ¿æ²»ç¶æ³ãçŽæçã«è¡šãããšãã詊ã¿ã§ã¯ãªããããšãã£ãæè·ã®å£°ããããã«èŠãããŸããããå§åçãªæ¹å€ã®å£°ã«ããæ¶ããã圢ãšãªããŸããããŸããæ¥æ¬ç¶æ°ã®äŒã®è€ç°ææŠæ°ã®æçš¿ã¯ãæ°åä»¶ã®ãªãã¹ããéããæ¿æ²»å®¶åŽããã®å ¬åŒãªæè°ãããã«ãããäžã®æãã«ç«ãã€ãã圢ã§ããè€ç°æ°ã¯ãå ¬å¹³äžç«ã§ããã¹ãæŸéå±ãšããŠæ¥µããŠäžé©åããšæããå€ãã®æ¯æãåŸãŸããã
ãã®éšåã¯Instagramãªã©ã®ããžã¥ã¢ã«äžå¿ã®ã¡ãã£ã¢ã§ããåé¡ã®ããªããã®ã¹ã¯ãªãŒã³ã·ã§ãããæ¡æ£ãããåœ¢ã§æ³¢åããŸãããããã®è¡šçŸã©ãæãïŒããšãã£ãã¢ã³ã±ãŒãæ©èœã䜿ã£ãæçš¿ãå€ãèŠãããè¥å¹Žå±€ã®éã§ããã¡ãã£ã¢ã®åããã«å¯Ÿããæèãé«ãŸã£ãããšã䌺ããŸããSNSã®æ®åã«ãããæŸéçŽåŸãããªã¢ã«ã¿ã€ã ã§ãã¡ã¯ããã§ãã¯ãæ¹å€ãè¡ãããçŸä»£ã«ãããŠã宿ãªã¬ããã«è²Œãã¯çªçµã®åç¶ãæºããããªã¹ã¯ãšãªãããšãæ¹ããŠæµ®ã圫ãã«ãªããŸããããããªããããã®åå¿ã«ã€ããŠã¯ããã¡ãã§è©³ãããŸãšããããŠããŸãã“ããããæ¥æ¬ã倧çäžâçã§è¬çœªãMBSããããã£ã³TVãæŠç°äžé¡æ°ãåšèŸºè«žåœããèŠãŠããæããŠããïœãããããã¥ãŒã¹”
ãŸãšãïŒæ å ±ã®è£åŽãèŠæããã¡ãã£ã¢ãšã©ãåãåãã¹ãã
ä»åã®æŠç°äžé¡æ°ã«ããããããã£ã³TVãçäžéšåã¯ãåãªãäžçªçµã®å€±æ ã«çãŸãããçŸä»£ç€ŸäŒã«ãããå ±éã®ããæ¹ãšèŠèŽè ã®ãªãã©ã·ãŒã«ã€ããŠéèŠãªåããæããããŸãããç§ãã¡ã¯æº¢ããæ å ±ã®äžã§ãäœã«æ³šç®ããã©ã®ããã«å€æãã¹ãã§ããããããã®èšäºã®ãã€ã³ãããŸãšããŸãã
- ããããã£ã³TVãã§ã®æ¿å åé¡ã¯ãå€è§çãªèŠç¹ãæ¬ ããç¹å®ã®æ¿å ã«ãã€ãã¹ã€ã¡ãŒãžãäžãããã¬ããã«è²Œãããšåãåãããã
- æŠç°äžé¡æ°ã¯ãåšèŸºè«žåœããèŠãŠæåŒ·ãããšããæå³ããã£ããšéæããããèŠèŽè ãšã®èªèã®ä¹é¢ãçäžãæããã
- æŸéæ³ç¬¬4æ¡ã«ç §ããåãããæ¿æ²»çäžç«æ§ã®è°è«ãåçããBPOãžã®ç³ãç«ãŠæ€èšãªã©ç€ŸäŒç圱é¿ãåºãã£ãŠããã
- SNSã®æ®åã«ãããã¡ãã£ã¢åŽã®äž»èгçãªå ±éã¯ç¬æã«æ¹å€ã«æãããç°å¢ã«ãªã£ãŠãããçºä¿¡è ã®éå»ã®çµæŽãå«ããŠå³ãããã§ãã¯ãããŠããã
- èªè ã¯äžã€ã®ã¡ãã£ã¢ã®æ å ±ã ããéµåã¿ã«ãããè€æ°ã®æ å ±æºãæ¯èŒæ€èšãããã¡ãã£ã¢ãªãã©ã·ãŒããé€ãããšãäžå¯æ¬ ã§ããã
æ å ±ãæŽ»çšããããã«ã¯ãçºä¿¡è ã®æå³ãèæ¯ãçè§£ããäžã§ãèªåãªãã®å€æåºæºãæã€ããšã倧åã§ããæŠç°äžé¡æ°ã®ãããŸã§ã®å瞟ãšãä»åã®éšåã客芳çã«æãããã¥ãŒã¹ã®æ¬è³ªãèŠæãåãé€ã£ãŠãããŸãããã


