ãµãŒãã£ã¯ã³ã¢ã€ã¹ã¯ãªãŒã ã®äŸ¡æ Œèšå®ããåŸãªãã£ã³ããŒã³æ å ±ã培åºè§£èª¬ããŸããã·ã³ã°ã«ã»ããã«ã®çžå ŽãããSNSã§è©±é¡ã®ã31åå ¥ãããã¯ã¹ãã®æ£äœãããã«å ¬åŒã¢ããªã掻çšããç¯çŽè¡ãŸã§ç¶²çŸ ããŸãããæééå®ãã¬ãŒããŒã®ãªã¢ã«ãªå£ã³ãããã®ããã«ãæé©ãªã¢ã€ã¹ã±ãŒãã®é åã玹ä»ããã®èšäºãèªãã°ã次ã«ãµãŒãã£ã¯ã³ãžè¡ãã®ããã£ãšæ¥œãã¿ã«ãªãã¯ãã§ãã
- ãµãŒãã£ã¯ã³ã®å€æ®µã¯ãããïŒãµã€ãºå¥äŸ¡æ Œçžå Žãšåºèã§ç°ãªãçç±ã培åºè§£å
- 倢ã®ã31åã»ãããã¯æ¬åœã«ãåŸïŒé©ãã®äŸ¡æ ŒãšSNSã§èµ·ããå·å庫åé¡
- ç¥ããªããšæãããïŒ31ã®æ¥ãå ¬åŒã¢ããªã§ãåŸã«æ¥œããããã®æŽ»çšè¡
- æééå®ãã¬ãŒããŒã®è©äŸ¡ã¯ïŒSNSã§çµ¶è³ãããæ°äœã¢ã€ã¹ã®é åãšå£ã³ã
- ã¢ã€ã¹ã±ãŒãã31 ã¶ã»ããŒãºã±ãŒããã®æºè¶³åºŠãšãã©ã³ãåã®æå€ãªç±æ¥
- ãŸãšãïŒãµãŒãã£ã¯ã³ãæå€§éã«æ¥œãã5ã€ã®ãã€ã³ã
ãµãŒãã£ã¯ã³ã®å€æ®µã¯ãããïŒãµã€ãºå¥äŸ¡æ Œçžå Žãšåºèã§ç°ãªãçç±ã培åºè§£å
ãµãŒãã£ã¯ã³ã¢ã€ã¹ã¯ãªãŒã ãåºèã§æ³šæããéãããããååãšå€æ®µãéãïŒããšæããããšã¯ãããŸããããå®ã¯ãµãŒãã£ã¯ã³ã¯ããªãŒãã³ãã©ã€ã¹å¶ããæ¡çšããŠãããåºèã®ç«å°ãè³æã人件費ãªã©ã«ãã£ãŠäŸ¡æ Œãè¥å¹²ç°ãªããŸãããã®ãããå ¬åŒãµã€ãã§ãæ£ç¢ºãªäŸ¡æ Œã¯ãåºèã«ãŠã確èªãã ããããšæ¡å ãããŠããŸããããããäžè¬çãªåºèã§ã®ç®å®ãç¥ã£ãŠãããšãäºç®ãç«ãŠããããªããŸããå€ãã®åºèã§ã¯ãã·ã³ã°ã«ïŒã¹ã¢ãŒã«ãµã€ãºïŒã390åçšåºŠãããã«ïŒã¬ã®ã¥ã©ãŒãµã€ãºïŒã720åçšåºŠãçžå ŽãšããŠèšå®ããŠããããã§ããããã«ã«ãããã³ãŒã³ããŸãã¯ã¯ããã«ã³ãŒã³ïŒå¥æéïŒãéžæãã圢ã«ãªããŸãã詳ããæ³šææ¹æ³ãäŸ¡æ Œã®å¹ ã«ã€ããŠã¯ããã¡ãã®ã31ã¢ã€ã¹ã¯ãªãŒã åå¿è ã®ããã®æ³šææ¹æ³ 倿®µã»ã«ããªãŒãªã©ããéåžžã«åèã«ãªããŸãã
ãªããã®ããã«äŸ¡æ Œã«å¹ ãããã®ããšãããšãäŸãã°éœåžéšã®é§ ãã«åºèã倧åã·ã§ããã³ã°ã¢ãŒã«å ã®åºèã¯ãè·¯é¢åºã«æ¯ã¹ãŠç¶æè²»ãé«ããªãåŸåã«ããããã§ããéã«å°æ¹ã®ããŒããµã€ãåºã§ã¯å°ãå®ãèšå®ãããŠããããšããããŸãããŸããæã¡åž°ãçšã®ããã©ãšãã£ããã¯ã¹ãã人æ°ã§ãã¬ã®ã¥ã©ãŒãµã€ãº6åå ¥ããªã2,160åçšåºŠãç®å®ãšãªããŸããäžåãã€è²·ããããã»ããã®æ¹ã1åãããã®å䟡ãæããããããèšèšãããŠãããããå®¶æãå人ãšã®ããŒãã£ãŒã«ã¯ããã¯ã¹è³Œå ¥ãæãå¹ççã§ããæ³šææã«è¿·ããªãããããŸãã¯ã¹ã¢ãŒã«ãšã¬ã®ã¥ã©ãŒã®ãµã€ãºæã®éããææ¡ããŠããããšããè³¢ãæ¥œããããã®ç¬¬äžæ©ãšèšããã§ãããã
倢ã®ã31åã»ãããã¯æ¬åœã«ãåŸïŒé©ãã®äŸ¡æ ŒãšSNSã§èµ·ããå·å庫åé¡
ãã€ãŠSNSã§å€§ããªè©±é¡ãšãªã£ãã®ãã31çš®é¡ã®ã¢ã€ã¹ããã¹ãŠè©°ãåãããããµãŒãã£ã¯ã³’s 31 BOXãã§ãããã®ã»ããã¯ãæ¯æ¥éãå³ã楜ããã§ã»ããããšãããã©ã³ãã³ã³ã»ãããäœçŸãã究極ã®ãã©ãšãã£ããã¯ã§ãããäŸ¡æ Œã¯ã¹ã¢ãŒã«ãµã€ãº31åå ¥ãã§7,000åãã¬ã®ã¥ã©ãŒãµã€ãº31åå ¥ãã§10,000åïŒããããçšèŸŒïŒãšããèšå®ã§ãäžèŠé«é¡ã«æããŸããã1åãããã®å䟡ã«çŽããšéåžžã«ãåŸãªèšç®ã«ãªããŸãããã®ãã£ã³ããŒã³ã®è©³çްã¯ãåœæã®ãã¥ãŒã¹ãµã€ãããŸããã®31åã»ããçºå£²ïŒ ãµãŒãã£ã¯ã³ã¢ã€ã¹ãæ°ã«ãªãã倿®µã¯âŠãã§ã詳ããå ±ããããŠããŸããã
ããããè³Œå ¥è ããã¯ãå¬ããæ²é³Žããšãšãã«ãããçŸå®çãªåé¡ãSNSã§æçš¿ããç¶ããŸãããããããå·å庫ã«å ¥ããããªãåé¡ãã§ããXïŒæ§TwitterïŒã§ã¯ããµãŒãã£ã¯ã³31åè²·ã£ããã©å·å庫ããããªã¹ç¶æ ããä¿å·ããã°ãéãããããšãã£ãæçš¿ãçžæ¬¡ããããºç¶æ ãšãªããŸããããã®å§åçãªããªã¥ãŒã æã¯ãåäººã®æ¥åžžäœ¿ããšããããã¯ãã€ãã³ãã幎æ«å¹Žå§ã®éãŸããæ³å®ãããã®ã ã£ãã®ã§ããããæééå®ã®äŒç»ã§ã¯ãããŸããããããããã€ã³ãã¯ãã®ããã»ãã販売ã¯ããµãŒãã£ã¯ã³ãæã€ãéžã¹ã楜ãããã®è±¡åŸŽãšãèšããŸããããä»åŸãåæ§ã®ã»ããã販売ãããéã¯ãäºåã«å·å庫ã®ã¹ããŒã¹ã確ä¿ããŠããããšãå¿ é æ¡ä»¶ãšãªãããã§ãã
ç¥ããªããšæãããïŒ31ã®æ¥ãå ¬åŒã¢ããªã§ãåŸã«æ¥œããããã®æŽ»çšè¡
ãµãŒãã£ã¯ã³ã®ã¢ã€ã¹ãããã³ã¹ãè¯ã楜ãã¿ãããªãããã£ã³ããŒã³ã®ææ¡ã¯æ¬ ãããŸãããæãæåãªã®ãã31æ¥ãããæã®31æ¥ã«å®æœãããã31ïŒãµãŒãã£ã¯ã³ïŒã®æ¥ãã§ããéå»ã«ã¯ãããã«ã³ãŒã³ã»ããã«ã«ããã31ïŒ OFFããšããéåžžã«åŒ·åãªå²åŒãè¡ãããŠãããåºé ã«ã¯é·èã®åãã§ããã®ãæäŸã§ãããçŸåšã¯ãã£ã³ããŒã³å 容ã倿ŽãããããšããããŸãããäŸç¶ãšããŠã31æ¥ïŒãåŸãªæ¥ããšããèªèã¯å®çããŠããŸããå ·äœçãªãã£ã³ããŒã³ã®å€é·ã«ã€ããŠã¯ããã¡ãã®ããµãŒãã£ã¯ã³ããã«ã31ïŒ ãªãããªã©ã®ãã¥ãŒã¹èšäºãåœæã®çãäžãããäŒããŠããŸãã
ãŸããçŸä»£ã®ç¯çŽè¡ãšããŠçµ¶å¯Ÿã«å€ããªãã®ãå ¬åŒã¢ããªã31Clubãã®æŽ»çšã§ããã¢ããªã«ç»é²ããŠãããšãèªçæã«ã·ã³ã°ã«1åãç¡æã«ãªãã¯ãŒãã³ãããããããè³Œå ¥ããšã«è²¯ãŸããã¢ã€ã¹ãã€ã«ãã«å¿ããŠã¯ã©ã¹ã¢ããç¹å žãåãããããããŸããããã«ãäžå®æã§ãããã«ãããªãã«ã«ãªãã¯ãŒãã³ããé ä¿¡ãããããšãããããããå©çšããã°éåžžäŸ¡æ Œã§ã¯ã³ãµã€ãºäžã®æºè¶³æãåŸãããšãã§ããŸããã¢ããªã®è©³ããç¹å žå 容ã¯ã31ClubïœãµãŒãã£ã¯ã³ã«ã€ããŠãã§ç¢ºèªå¯èœã§ããç¯çŽããã¬ãŒã®éã§ããããããã¯ãŒãã³ãšãã€ã³ãéå ãçµã¿åãããææ³ãæšå¥šãããŠãããè³¢ããŠãŒã¶ãŒã»ã©ãå®äŸ¡ã§ã¯è²·ããªãããšãã培åºããå§¿å¢ãèŠããŠããŸããäŸãã°ããã¡ãã®ã31(ãµãŒãã£ã¯ã³)ã¢ã€ã¹ã¯ãªãŒã ãã³ã¹ãè¯ãè²·ããããããâ ãã§ã¯ã䞻婊ç®ç·ã§ã®ãªã¢ã«ãªæŽ»çšè¡ã玹ä»ãããŠããŸãã
æééå®ãã¬ãŒããŒã®è©äŸ¡ã¯ïŒSNSã§çµ¶è³ãããæ°äœã¢ã€ã¹ã®é åãšå£ã³ã
ãµãŒãã£ã¯ã³ã®æå€§ã®æŠåšã¯ãæ¯æç»å Žããæééå®ãã¬ãŒããŒã§ããSNSã§ã¯æ°ãã¬ãŒããŒãçºå£²ããããã³ã«ãã€ã³ãã«ãšã³ãµãŒãã¹ã€ãŒãæå¥œå®¶ã«ããã¬ãã¥ãŒãé£ã³äº€ããŸããæè¿ã§ã¯ãæ¥ã®èšªããæããããããµãŒãã£ã¯ã³ ããããããããã£ã³ããŒã³ã話é¡ãšãªããŸãããç¹ã«æ°äœããè±èŠã ãã ïœããã颚å³ïœãã¯ãã¢ã€ã¹ã®äžã«äžè²ã ãããã€ã¡ãŒãžããã°ããé€ ã®ãããªé£æãå ¥ã£ãŠããããèŠãç®ãå³ãæ¥å šéããšé«è©äŸ¡ãåŸãŠããŸããããã®ãã¬ã¹ãªãªãŒã¹ã®è©³çްã¯ãããããæºéïŒã¹ãŠã£ãŒããªæ¥ããã£ãŠããâªãã§å ¬éãããŠããŸãã
ãŸããã€ããŽç³»ããã§ã³ã¬ãŒãç³»ã®ãã¬ãŒããŒãå®å®ãã人æ°ãèªããŸããããžã¥ãŒã·ãŒãªèºæããã§ã³ãšåããã£ãŠãããããããããšãã£ãå£ã³ããåºãããç¹å®ã®å³ãäžæçã«åèã«ãªãããšãçãããããŸãããSNSäžã®åå¿ãåæãããšãããã·ã¥ã¿ã°ã#ãµãŒãã£ã¯ã³ãã§ã¯ãæ°äœãããªãã«ã«ããŠåçãã¢ããããã®ããã¬ã³ããšãªã£ãŠããŸããç¹ã«ãããã«ãããªãã«ã«ãªãã¯ãŒãã³ãã®æéäžã¯ãè²é®®ãããªã¢ã€ã¹ã®å±€ãæ ãããããInstagramã§ã®æçš¿æ°ãæ¥å¢ããŸãããã¥ãŒã¹ãµã€ããããµãŒãã£ã¯ã³ãæééå®ã¢ã€ã¹ãSNSã§ã倧人æ°ãã§ãå ±ããããŠããéããSNSã§ã®ãããããããšããå ±æã®é£éãããããªãæ¥åºåæ©ãçãã§ããã®ã§ããæ°äœããã¡æ©ããã§ãã¯ããããªããå ¬åŒXã®ãã©ããŒã ãã§ãªãããªã¢ã«ã¿ã€ã æ€çŽ¢ã§äžè¬ãŠãŒã¶ãŒã®ãæ£çŽãªææ³ããæŸãã®ãæã確å®ãªæ¹æ³ã§ãã
ã¢ã€ã¹ã±ãŒãã31 ã¶ã»ããŒãºã±ãŒããã®æºè¶³åºŠãšãã©ã³ãåã®æå€ãªç±æ¥
ç¹å¥ãªæ¥ã®ãã¶ãŒããšããŠäººæ°ãªã®ãããµãŒãã£ã¯ã³ã®ã¢ã€ã¹ã¯ãªãŒã ã±ãŒãã§ããäžã§ãããµãŒãã£ã¯ã³ã®äººæ°ãã¬ãŒããŒããã®ãŸãŸã±ãŒãã«ããããµãŒãã£ã¯ã³ããã£ã¹ãªãŒãã·ãªãŒãºã¯ãã®ããéèŠãéåžžã«é«ãååã§ããäŸãã°ã31 ã¶ã»ããŒãºã±ãŒããã¯ãçšèŸŒ2,500åçšåºŠã§è²©å£²ãããŠãããããŒãºã±ãŒãã®æ¿åãªå³ãããšã¢ã€ã¹ã®å·ãããçµ¶åŠã«ãããããŠãããšè©å€ã§ããå®éã«é£ã¹ãææ³ããŸãšãããæ°ç»å Žã®ã¢ã€ã¹ããŒãºã±ãŒããé£ã¹ãŠã¿ãããšããã¬ãã¥ãŒèšäºã§ãããã®æºè¶³åºŠã®é«ãã䌺ããŸããã±ãŒãã§ããã°ãè€æ°ã®ãã¬ãŒããŒãäžåºŠã«æ¥œããããšãã§ãããããå®¶æã§ã®èªçæ¥äŒãªã©ã«ã¯æé©ã®éžæè¢ã§ãã
æåŸã«ããªãããµãŒãã£ã¯ã³ããšããååãªã®ãããã®ç±æ¥ã«ã€ããŠãè§ŠããŠãããŸãããããã®ååã«ã¯ã1ã¶æïŒ31æ¥ïŒãæ¯æ¥éã£ããããããæ¥œããã§ãããããããšããé¡ãã蟌ããããŠããŸããã ãããããåºé ã«ã¯åžžã«31çš®é¡ïŒå®éã«ã¯åºèã«ãã£ãŠ32çš®é¡ããããšãå€ãã§ããïŒã®ãã¬ãŒããŒã䞊ãã§ããã®ã§ãããã®ã³ã³ã»ãããç¥ããšããã ã¢ã€ã¹ãé£ã¹ãã ãã§ãªãããã®æ¥ã®æ°åã«åãããŠæ°ããå³ã«ææŠããæ¥œãããããäžå±€æ·±ãŸããŸããæ¯æ¥éã£ãŠã飜ããªã工倫ããäžçäžã§æãããçç±ãªã®ã§ããçŸå³ããã ãã§ãªããã¯ã¯ã¯ã¯ããäœéšãæäŸãç¶ãããµãŒãã£ã¯ã³ããã²ããåŸãªæ å ±ãæŠåšã«ããæ°ã«å ¥ãã®ãã¬ãŒããŒãèŠã€ããŠã¿ãŠãã ããã
ãŸãšãïŒãµãŒãã£ã¯ã³ãæå€§éã«æ¥œãã5ã€ã®ãã€ã³ã
- åºèã«ãã£ãŠäŸ¡æ Œãç°ãªãããã1åããã400åã750åçšåºŠãç®å®ã«ãã
- 31åå ¥ããªã©ã®ç¹å¥ã»ããã¯ã€ã³ãã¯ã倧ã ããäºåã«å·å庫ã®ç©ºã容éããã§ãã¯
- ã31ã®æ¥ããå ¬åŒã¢ããªã31Clubãã®ã¯ãŒãã³ã掻çšããŠããåŸã«ãµã€ãºã¢ãããçã
- SNSã®å£ã³ããããã·ã¥ã¿ã°æ€çŽ¢ã§ãæééå®ãã¬ãŒããŒã®è©å€ã確èªããŠããæ¥åºãã
- ã¢ã€ã¹ã±ãŒããããã£ã¹ãªãŒã·ãªãŒãºã¯ãç¹å¥ãªæ¥ã®ã®ãããšããŠã³ã¹ããšæºè¶³åºŠãé«ã
ãããã®ãã€ã³ããæŒãããŠããããšã§ããµãŒãã£ã¯ã³ã§ã®äœéšãããå å®ãããã®ã«ãªããŸãããŸãã¯ã¢ããªãããŠã³ããŒãããŠã次ã®31æ¥ãèªåã®èªçæ¥ãåŸ ã£ãŠã¿ãŠã¯ãããã§ããããã


