ã«ããããã®ã©ã€ããŒã«ãªãããã®éã®ãã¯ãçŸåšãããŒãã£ã«ã»ã¿ã¬ã³ãã»ã¢ã«ãããŒïŒVTAïŒããšããè²æãããžã§ã¯ãã«äžå åãããŠããŸããåæ Œç1%æªæºãšããè¶ é£é¢ãçªç Žããå€¢ãæŽãããã«ã¯ãææ°ã®åéåŸåãšå¯©æ»ã®ãã€ã³ããæ£ç¢ºã«ææ¡ããããšãæ¬ ãããŸãããæ¬èšäºã§ã¯ããªãŒãã£ã·ã§ã³ã®åçã審æ»å 容ãåæ Œè ã®å ±éç¹ã培åºçã«åæããæåãžã®æŠç¥ã詳ãã解説ããŸãã
- çŸåšã®äž»æµãVTAããšã¯ïŒã«ããããããã¥ãŒãžã®å¯äžã®é
- åæ Œçã¯é©ç°ã®1%以äžïŒæäŸ¡èšŒåžå ±åæžããèªã¿è§£ããªãŒãã£ã·ã§ã³ã®çŸå®
- 審æ»å¡ã¯ãããèŠãïŒåç»å¯©æ»ãçªç Žããããã®ãæåã®æ°ç§ãã®äœãæ¹
- é ä¿¡å®çžŸã¯å¿ é ïŒåæ Œè ãšäžåæ Œè ã®å£ã³ãããèŠããæ±ãããã人ç©åã
- ããªãŒãã£ã·ã§ã³ã®éããšãæ®éã®äººããåããããã®ã¢ã¬ã³ãžè¡
- ã«ãããããªãŒãã£ã·ã§ã³åæ Œã«åãã5ã€ã®éèŠãã€ã³ã
çŸåšã®äž»æµãVTAããšã¯ïŒã«ããããããã¥ãŒãžã®å¯äžã®é
çŸåšãã«ãããããããžã§ã¯ãã®äžå¡ãšããŠããã¥ãŒããããã«ã¯ããŸããããŒãã£ã«ã»ã¿ã¬ã³ãã»ã¢ã«ãããŒïŒVTAïŒãã®ãªãŒãã£ã·ã§ã³ãçªç Žããããšãäºå®äžã®å¿ é æ¡ä»¶ãšãªã£ãŠããŸãããã€ãŠã¯åžžèšãªãŒãã£ã·ã§ã³ãéæåéãè¡ãããŠããŸããããçŸåšã¯ANYCOLORæ ªåŒäŒç€Ÿãã¿ã¬ã³ãè²æãéèŠããæ¹éã«ã·ããããŠãããVTAãéããŠã¹ãã«ã磚ããåè£è ãé æ¬¡ããã¥ãŒãã圢ãå®çããŠããŸãããã®äžå åã®èæ¯ã«ã¯ãããŒãã£ã«ã¿ã¬ã³ãæ¥çã®æçã«äŒŽããåãªãåæ§ã ãã§ãªãããããšããŠã®æè¡ãé ä¿¡ã®åºç€äœåãæ±ããããããã«ãªã£ãããšãæããããŸãã
VTAã®æå€§ã®ç¹åŸŽã¯ãå ¥åŠéãã¬ãã¹ã³è²»çšãååãšããŠç¡åã§ããç¹ã§ããéžèãééããåè£è ã¯ãéœå ã§ã®ç ä¿®ã«åå ããæå±ãããŒã¯ããã³ã¹ããããŠé ä¿¡ã®ããŠããŠãªã©ãå€å²ã«ãããå°éçãªãã¬ãŒãã³ã°ãåããããšãã§ããŸããè©³çŽ°ãªæ å ±ã¯“VTAå ¬åŒãã«ããããã”ã§ç¢ºèªã§ããŸãããæŽ»åäžã®ãµããŒããæåããæèœãèªããããã°æçã«ãŒãã§ã«ããããæå±ã©ã€ããŒãšããŠã®å笊ãæã«ããããšãã§ããŸãããã®ã·ã¹ãã ã¯ãæªçµéšè ã§ãã£ãŠãã磚ãã°å ãåç³ããèŠåºããçµç¹ãšããŠè²æããŠãããšãã匷åãªããã¯ã¢ããäœå¶ã象城ããŠããŸãã
ããããVTAãžã®å ¥åŠã¯ãããŸã§ã¹ã¿ãŒãã©ã€ã³ã«éããŸãããã¢ã«ãããŒå ã§ã®è©äŸ¡ã驿§ãå³ãããã§ãã¯ããããã¹ãŠã®å ¥åŠè ãããã¥ãŒã§ããããã§ã¯ãªããšããç¹ãçè§£ããŠããå¿ èŠããããŸããããã§ããã«ãããããšãã巚倧ãªãã©ãããã©ãŒã ã§æŽ»åããããšé¡ã人ã«ãšã£ãŠãVTAã¯æã確å®ã§ããã€å¯äžéãããéæžã§ãããšèšããã§ãããã2018幎ã«å§åããä»ã150å以äžã®ã©ã€ããŒãæãã巚倧ã°ã«ãŒãã®äžå¡ã«ãªãããã®ç¬¬äžæ©ã¯ããã®ã¢ã«ãããŒã®éãå©ãããšããå§ãŸããŸãã
åæ Œçã¯é©ç°ã®1%以äžïŒæäŸ¡èšŒåžå ±åæžããèªã¿è§£ããªãŒãã£ã·ã§ã³ã®çŸå®
ã«ããããã®ãªãŒãã£ã·ã§ã³ã¯ããšã³ã¿ãŒãã€ã³ã¡ã³ãæ¥çã®äžã§ã屿ã®é£æåºŠãèªããŸããANYCOLORæ ªåŒäŒç€Ÿãå ¬éããŠããæäŸ¡èšŒåžå ±åæžãªã©ã®å ¬çãªããŒã¿ã«ãããšãéå»ã®ãªãŒãã£ã·ã§ã³ã«ããã环èšå¿åè æ°ã¯50,000人ãè¶ ããŠãããããããéžåºãããåæ Œè ã®å²åãç®åºãããšãå¹³ååæ Œçã¯1%ã倧ããäžåãæ°Žæºã§ããããã¯ãæ°çŸäººã®äžããããã1人ããéžã°ããªãèšç®ã«ãªããSNSäžã§ããåçã¯æ°çŸåããååè¿ãã®ã§ã¯ãªããããšãã声ãçµ¶ããŸããããã®æ°åããããåã«ãå¿åãããã ãã§ã¯åæ Œã®å¯èœæ§ã¯æ¥µããŠäœãããšãããããŸãã
ãªãããã»ã©ãŸã§ã«åçãé«ãã®ãããã®çç±ã¯ãã«ããããããšãããã©ã³ããæã€å§åçãªé客åãšåœ±é¿åã«ãããŸãã2019幎ã«ã¯ããããæµè¡èª100ãã§å¹Žé倧è³ãåè³ãããªã©ã瀟äŒçãªèªç¥åºŠãé«ãŸã£ãçµæãããå¿æè ã ãã§ãªãããã§ã«ä»ãã©ãããã©ãŒã ã§å®çžŸãæã€ãå人å¢ãã®VTuberããææã声åªå¿æè ãŸã§ããå¿åã«æ®ºå°ããŠããç¶æ³ã§ããåèãšãªãåæã«ã€ããŠã¯“ãã«ããããã»ããã©ã€ã2025ãVtuberãªãŒãã£ã·ã§ã³ã®éãæªçµéšã§ãåããã³ããšã¯ïŒ | 声åªé€ææããŒã”ã§ãè§ŠããããŠããŸãããç«¶äºçžæã¯ããã¬ãã«ã®ã¹ãã«ãæã£ã人ã ã§ããããšãèŠæããªããã°ãªããŸããã
ãã®é«ãåçãåã¡æãããã«ã¯ãèªåèªèº«ãäžã€ã®ãååããšããŠå®¢èгçã«åæããä»ã®5äžäººãšäœãéãã®ããæç¢ºã«ç€ºãå¿ èŠããããŸããå€ãã®èœéžè ããèªåãªãã«é 匵ã£ãããšèªãäžæ¹ã§ãåæ Œè ã¯ãã«ãããããä»äœãæ±ããŠããã®ããã培åºçã«ç ç©¶ããŠããŸããåãªãæ§ãã ãã§ã¯å±ããªãå£ãååšããŠãããããããããŒã¿ã«åºã¥ããæŠç¥çãªæºåãäžå¯æ¬ ãšãªãã®ã§ããåæ Œç1%ã®å£ã¯é«ãã§ãããããã¯è£ãè¿ãã°ãééããç¬éã«ãããã¿ã¬ã³ããšããŠã®éãéãããšãããéåžžã«äŸ¡å€ã®ããææŠã§ãããšãèšããŸãã
審æ»å¡ã¯ãããèŠãïŒåç»å¯©æ»ãçªç Žããããã®ãæåã®æ°ç§ãã®äœãæ¹
ãªãŒãã£ã·ã§ã³ã®æåã®é¢éã§ãããæžé¡å¯©æ»ãããã³ãåç»å¯©æ»ãã¯ãååŠã®8å²ã決ãããšèšã£ãŠãéèšã§ã¯ãããŸãããæ°äžäººèŠæš¡ã®å¿åãããäžã§ã審æ»å¡ãäžæ¬ã®åç»ãæåŸãŸã§ãã£ããèŠãæéã¯éãããŠããŸãããã®ãããåç»ã®æåã®æ°ç§ã§ããã®äººã®è©±ããã£ãšèãããããšæãããåŒãïŒããã¯ïŒãäœãããšãã審æ»ééã®çµ¶å¯Ÿæ¡ä»¶ãšãªããŸããå ·äœçã«ã¯ãæšæ¶ã®ç¬¬äžå£°ã®ããŒã³ããã£ã©ã¯ã¿ãŒã®é°å²æ°ããããã¯æ åã®ã¯ãªãªãã£ãªã©ãäžç¬ã§ããªãã®åæ§ãäŒãã工倫ãå¿ èŠã§ãã
åç»å¯©æ»ã§é«ãè©äŸ¡ããããã€ã³ãã¯ãäž»ã«ãäŒç»åããæ åå¶äœåããã¿ã¬ã³ãåãã®3ç¹ã§ããæãäžæããããŒã¯ãé¢çœããšãã£ãåå¥ã®ç¹æã¯ãã¡ããéèŠã§ããããã以äžã«ãã«ããããã®äžã§ã©ã掻åããã©ã®ãããªäŸ¡å€ãæäŸã§ãããããšããå ·äœçãªããžã§ã³ãæ±ããããŸããåã«ãã²ãŒã 宿³ãããããããšèšãã®ã§ã¯ãªããã誰ããã£ãŠããªããã®äŒç»ããç§ã®ãã®åæ§ã掻ãããŠå®çŸãããããšããå ·äœçãªææ¡ãã§ãããã©ãããåããéãšãªããŸãã詳现ãªãã¯ããã¯ã¯“VTuberãªãŒãã£ã·ã§ã³ã®å¿åæ¹æ³ïŒç¬¬äžå°è±¡ãè¯ããªãã³ããäºåæããšã®äŸã解説 | VTuberãªãŒãã£ã·ã§ã³æ å ±å±”ã«ãŸãšããããŠããããã«ãèŠèŽè ã飜ããããªãæ§æåãéµãæ¡ããŸãã
ãŸããVTAãªãŒãã£ã·ã§ã³ã§ã¯ãé ä¿¡å®çžŸãããå Žåã¯å€§ããªã¢ããã³ããŒãžã«ãªããŸãããã§ã«é ä¿¡è ãšããŠãªã¹ããŒãšã³ãã¥ãã±ãŒã·ã§ã³ãåã£ãçµéšããã人ã¯ããã®å®çžŸãæ°å€ãå ·äœçãªãšããœãŒãã§äŒããã¹ãã§ããæªçµéšè ã®å Žåã§ããé£ã³æããç¹æããä»è ãšã®å·®å¥åãå³ããã匷çãªåæ§ããããã°ååã«åæ©ã¯ãããŸãããæ®éã®äººã§ãåããå¯èœæ§ã¯ããããããªãå°çšã®ã¢ã¬ã³ãžãå¿ èŠããšãã声ãããéãããã³ãã¬ãŒãéãã®å¿åã§ã¯ãªããèªåèªèº«ã®çµéšïŒåŠæŽãè·æŽãè¶£å³ãªã©ïŒããšã³ã¿ãŒãã€ã³ã¡ã³ãã«æè¯ããã衚çŸåãã審æ»å¡ã®ç®ãåŒããã€ã³ããšãªããŸãã
é ä¿¡å®çžŸã¯å¿ é ïŒåæ Œè ãšäžåæ Œè ã®å£ã³ãããèŠããæ±ãããã人ç©åã
åæ Œè ãšäžåæ Œè ã®äœéšè«ãæ¯èŒãããšãæ±ãããã人ç©åã®èŒªéãæµ®ãã³äžãã£ãŠããŸããå€ãã®åæ Œè ã«å ±éããŠããã®ã¯ããå§åçãªç±æããšã瀟äŒäººãšããŠã®äžè¬åžžèãã®äž¡ç«ã§ããVTuberãšããŠã®æŽ»åã¯è¯ããã«èŠããŸããããã®å®æ ã¯äŒæ¥ã«æå±ãããããšããŠã®ä»äºã§ããVTAã®éžèéçšã§ã¯ããªã³ã©ã€ã³é¢è«ã驿§æ€æ»ãéããŠãçŽæãå®ããåæ»ãªã³ãã¥ãã±ãŒã·ã§ã³ãåãããšãã£ããåºæ¬çãªäººéæ§ãå³ãããã§ãã¯ãããŠããããã§ããå®éã“ã«ããããã¢ã«ãããŒïŒVTAïŒã«åãã£ã人ã®4ã€ã®å ±éç¹ | 坿¥SEASON”ã§ããåžžèã®éèŠæ§ãææãããŠããŸãã
SNSïŒXïŒã§ã®åå¿ãèŠããšãäžåæ Œã«ãªã£ãçç±ãèªå·±åæããŠãããŠãŒã¶ãŒã®å£°ãæ°å€ãèŠã€ãããŸãã
Xã§ã®åå¿äŸ1ïŒãåç»ã®æ§æã匱ãã£ãããã£ãšèªåã®ãæŠåšããåé¢ã«åºãã¹ãã ã£ããæ¬¡ã«æŽ»ããïŒã
Xã§ã®åå¿äŸ2ïŒãé ä¿¡çµéšããªããŠãåããã£ãŠèãããã©ããã£ã±ãå®çžŸããã人ã®è©±è¡ã«ã¯æµããªãæ°ãããããŸãã¯å人å¢ã§ä¿®è¡ãããããªãã
ãã®ããã«ãäžåæ Œãçµéšãã人ã®å€ãã¯ãèªåã®ã¢ããŒã«äžè¶³ãæºåäžè¶³ãçæããŠããŸããäžæ¹ã§ãåæ Œè ã¯ããªãã«ããããã§ãªããã°ãªããªãã®ãããšããåãã«å¯Ÿããèªèº«ã®å€¢ãšã°ã«ãŒãã®æ¹åæ§ãåèŽãããã説åŸåã®ããåçãæºåããŠããŸãã
ãŸãããé ä¿¡å®çžŸããªããšåãããªãããšããäžå®ã®å£°ãå€ãã§ãããå®çžŸä»¥äžã«éèŠãããã®ã¯ãããã³ã·ã£ã«ããšãé©å¿åãã§ããã«ããããã¯å€æ§æ§ãéãããã°ã«ãŒãã§ãããæ¢åã®ã©ã€ããŒãšè¢«ããªããã£ã©ã¯ã¿ãŒæ§ããæ°ããèŠèŽè å±€ãé£ããŠããããå¯èœæ§ãæã€äººæãåžžã«æ¢ããŠããŸããããšãçŸæç¹ã§é ä¿¡çµéšããªããŠãããããè£ã£ãŠäœããããæ ç±ãããç¹å®ã®åéãžã®æ·±ãç¥èããããã°ãéã¯éãããŸããåæ Œè ã®å£°ã«å ±éããã®ã¯ããèœã¡ãŠã諊ããã«äœåºŠãææŠããããšããç²ã匷ãã§ããã倱æãåæããŠæ¬¡ãžç¹ããå§¿å¢ããããæé«ã®çµæãåŒãå¯ããèŠå ãšèšããã§ãããã
ããªãŒãã£ã·ã§ã³ã®éããšãæ®éã®äººããåããããã®ã¢ã¬ã³ãžè¡
ãããäžã§ã¯ããªãŒãã£ã·ã§ã³ã®éããšããèšèãé£ã³äº€ãããšããããŸããããã¯ã審æ»åºæºã®äžéæãããæ¥µç«¯ã«äœãåæ ŒçããããŠãåºæ¥ã¬ãŒã¹ãªã®ã§ã¯ãªããããšããç念ããçãŸããåã§ããããããå®éã«ã¯å€ãã®äžè¬äººãVTAãéããŠããã¥ãŒãæãããŠãããéãšããããã¯ãåã«ãæ±ããããåºæºã極ããŠé«ãããšããã®ãçŸå®çãªèŠæ¹ã§ãããã審æ»åŽã¯äŒæ¥ã®çæ¿ãèè² ããã人æãéžã¶ããã§ããããã¹ãã£ã³ãã«ã®ãªã¹ã¯ãç¶ç¶æ§ã®æç¡ãæ éã«å€æããã®ã¯åœç¶ã®ããšã§ãããã®å³æ Œãããéããšæããããããããžã®ç»ç«éããšæãããã§ãæºåã®è³ªãå€ãã£ãŠããŸãã
ãæ®éã®äººããåæ Œããããã«ã¯ãèªåèªèº«ã®å¹³å¡ãªèŠçŽ ãããã«ãéå¡ãã«èŠããããšããã¢ã¬ã³ãžè¡ãå¿ èŠã§ããäŸãã°ããã¢ãã¡ã奜ãããšããã ãã§ã¯æ®éã§ããããã¢ãã¡ã®èå°å·¡ç€Œã®ããã«500kmæ©ããããšãããšããœãŒããããã°ãããã¯åŒ·åãªåæ§ã«ãªããŸããã«ããããã§æŽ»èºããŠããã©ã€ããŒãã¡ããæåããå®ç§ã ã£ãããã§ã¯ãããŸãããèªåã®åŒ±ã¿ãã³ã³ãã¬ãã¯ã¹ããããåºãããããç¬ããå ±æã«å€ããåããVTuberãšããŠã®é åã«ç¹ãããŸãã詳ãã察çã«ã€ããŠã¯“ã«ãããããªãŒãã£ã·ã§ã³å®å šæ»ç¥ããã¥ã¢ã«ïœãã@ãã€ã¯ã©åŠšå®³é ä¿¡ã®å°éå®¶”ãªã©ã®æ»ç¥èšäºãåèã«ãªããŸãããæã倧åãªã®ã¯ãèªåãšãã人éãã©ãç·šéãããããšããèŠç¹ã§ãã
ãŸããVTAã®ãªãŒãã£ã·ã§ã³ã¯éœå ã§ã®éžèãæŽ»åãåæãšãªãå Žåãå€ããããå°æ¹åšäœè ã®å Žåã¯ã掻åç¶ç¶ã«åããå ·äœçãªç°å¢æŽåã«ã€ããŠãèæ ®ããŠããå¿ èŠããããŸããæªæå¹Žè ã®å Žåã¯èŠªæš©è ã®åæãå¿ é ãšãªããããå®¶æã®çè§£ãåŸãããšãéèŠãªãæºåãã®äžéšã§ãããªãŒãã£ã·ã§ã³ãåãªãé詊ããšèããã人çã®å€§ããªãããžã§ã¯ããšããŠæãã现éšãŸã§ãã ããæãããšããäžéæãªãéããæãã確ããªåæ ŒãæŽã¿åãå¯äžã®æ¹æ³ã§ãã
ã«ãããããªãŒãã£ã·ã§ã³åæ Œã«åãã5ã€ã®éèŠãã€ã³ã
æåŸã«ãæ¬èšäºã§è§£èª¬ããå 容ãèžãŸãããªãŒãã£ã·ã§ã³ã«æãããã®éèŠãªãã€ã³ãããŸãšããŸãã倢ã圢ã«ããããã®ãã§ãã¯ãªã¹ããšããŠæŽ»çšããŠãã ããã
- VTAã®ä»çµã¿ã培åºçè§£ããïŒçŸåšã¯ã¢ã«ãããŒçµç±ãäž»æµãç ä¿®ç¡åã®ã¡ãªãããçè§£ããéœå ã§ã®éžèã»æŽ»åãå¯èœãã確èªããã
- åç»å¯©æ»ã¯ãåé 3ç§ãã«åœãæžããïŒæ°äžäººã®å¿åè ã«åãããªããããæåã®äžç¬ã§åŒ·ãã€ã³ãã¯ããäžããäŒç»åãšåæ§ãã¢ããŒã«ããã
- ããªãã«ãããããããæç¢ºã«ããïŒä»ã®äºåæã§ã¯ãªãããªãã«ããããïŒVTAïŒã«å ¥ãããã®ããå ·äœçãªç®æšãšæ ç±ãè«ççã«èª¬æã§ããããã«ããã
- 瀟äŒäººãšããŠã®åºç€åã磚ãïŒæšæ¶ãé£çµ¡ãæééµå®ãšãã£ãäžè¬åžžèã¯å¿ é ãä¿¡é Œãããã¿ã¬ã³ããšããŠã®é©æ§ãèŠãããŠããããšãå¿ããªãã
- èªå·±åæãšç¶ç¶çãªææŠïŒäžåºŠã®å€±æã§è«Šãããèœéžã®çç±ãå·éã«åæããŠæ¹åãããèªåã ãã®ãã¢ã¬ã³ãžããå ããå¯äžç¡äºã®ååšãç®æãã
ã«ããããã®ãªãŒãã£ã·ã§ã³ã¯ç¢ºãã«éºããéã§ããããã®å ã«ã¯æ³åãã§ããªãã»ã©åºãäžçãåŸ ã£ãŠããŸãã培åºçãªæºåãšãèªåãä¿¡ããæ ç±ãæã£ãŠããã²äžæ©ãèžã¿åºããŠã¿ãŠãã ããã


